Friday 13 November 2015

Weekly New/Digital Media homework Week 9

WEEK 9
1. Can dropping the paywall and upping the story count boost Sun’s website?


  • Paywall introduced in 2013 - "failed to keep stimulating interest" 
  • The Sun lost many readers
  • Subscription fee - £7.99
  • Rupert Murdoch, the media mogul previously known for his refusal to give editorial content away free, has bowed to the inevitable by dismantling the Sun’s paywall.
  • More journalists are expected to be hired to join the Sun’s digital team and to help boost the quantity of its content. 
  • In commercial terms, News UK will be hoping that a larger Sun online audience will result in increased digital revenues from advertising. 
  • Murdoch, changed his mind about the  charging for online access, therefore this will be effective in helping The Sun be popular again


  • Speaking at a question and answer session in India, Facebook founder says he will find a solution to the problem of annoying game notifications
  • Mark Zuckerberg has announced at a question-and-answer session that his team of developers are working on a solution.
  • The top-rated comment, with 7,500 likes, in response to Zuckerberg’s call-out for users’ questions before his talk at the the Indian Institute of Technology (IIT) in Delhi was a straight-to-the-point: “I don’t want any more invitations to Candy Crush. How can I stop it?"

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